This post was inspired by the Fizzle Youtube video here and the Fizzle Show Episode 161: Antihustle – Why Hustling Hurts You, and the conversation the hosts had around the dangers of the “hustling culture” in the online business world. #antihustle
“You have to spend money to make money”
This is the financial battle cry of hustling (you can read more of my thoughts on this phrase here). As you make the constant push to work harder, get things done faster, find more clients, make more products, and make more money; all so you can be more successful, you and your business will come crashing into one of the big dangers of constantly hustling in your business:
Hustling makes you spend money (that you may or may not have), faster than you want to spend it, in order for your business to keep pace with your hustle.
If you are constantly pushing: trying to create that next product, put together that next launch, sign up for that program that you “need” to be successful, you can experience a real financial hit as you also push more money out the door than your business is bringing in. Maintaining your hustle can lead to a sudden disappearing act of your savings, and debt accumulating on your credit cards and lines of credit (both business and personal if you are not careful).
It costs money to maintain a hustle, and if you don’t actually have that money, you can end up thousands of dollars (or tens or hundreds of thousands of dollars) in debt before you realize (or are ready to admit) what has happened.
“You need to spend money to make money”
The hustling battle cry that leads entrepreneurs into an endless “Hustling Money Cycle”: